Monday, September 19, 2011

Ebay Humiliation Ad

Its a shame that embarrassment and humiliation tactics are the strategy here.  Not to mention the person they are all insulting for not being with it is using the product being advertised (ebay).  Not the best association to create, even if it is on a sub-conscious level.

Thursday, September 8, 2011

Calvin Klein

Saw these in class today, very creepy vibe.  Although these were labeled as ads that actually ran for a while, it seems like there is some confusion about their origination.  After some intense Googling, I found that these ran in the 1990s, quite intentionally depicting a time closer to the 1970s (a time quite notorious in the porn industry).  They were pulled after growing pressure from consumers and a risk of charges by Feds.  Sex sells?  I mean I guess this worked on someone, seeing as it continued to grow strongly in popularity, but for me it was just creepy.